Behavior change that works in real life.

Personalized support for adults with disabilities, sustainable fitness and nutrition coaching, and practical career consultation for BCBAs expanding into new practice areas.

A woman with shoulder-length blonde hair, wearing a navy blue top, is smiling and holding a book titled 'Bringing Out the Best in People' in front of a plain light-colored background.

Services Offered

A woman with blonde hair wearing a black off-shoulder top and black pants, sitting sideways on a wooden chair, smiling and looking to her left, with one hand resting near her chin, set against a plain light background.

Meet Rachel

A behavior analyst who believes the science of behavior change belongs in real life.

Rachel Callahan is a Board Certified Behavior Analyst, Certified Personal Trainer, and Nutrition Coach with more than 14 years of professional experience in the field of behavior analysis.

Her work has included adults with intellectual and developmental disabilities, behavioral gerontology, community-based behavior support, caregiver and provider consultation, working as a public school district behavior analyst, law enforcement training and collaboration, and health and fitness coaching. She created Built Better Behavior Consulting to offer practical, individualized services guided by meaningful outcomes rather than generic programs.

Rachel is passionate about helping Board Certified Behavior Analysts explore opportunities beyond traditional practice settings. Through education, consultation, and practical resources, she encourages BCBAs to recognize how behavior analysis can be applied across diverse populations and areas. Her goal is to help clinicians broaden their skills, build careers that align with their interests, and expand the reach of behavior analysis beyond its most familiar applications.

Building Better Behavior in the Real World

Two women, one older with gray hair in a blue shirt and the other younger with blonde hair in a white sweater, are sitting and conversing in a bright, minimalist room. The younger woman is holding a pen and notebook, smiling, while the older woman is attentively listening.
A flat lay of fitness and nutrition items on a gray background, including a black dumbbell, a purple water bottle, a banana, two books about strength training and nutrition, a red apple, a bottle of protein supplement, and a white bottle of dietary supplement.
Two women sitting on a brown couch engaged in a conversation. The woman on the right is holding flashcards and making a hand gesture, appearing to explain something. The woman on the left is listening. The setting is a bright room with a large plant in the background.
Woman sitting at a desk with a laptop, books, a purple travel mug, and plants, smiling and looking at her phone in a bright room.

Have Questions? Let's Talk

Send a quick note and Rachel will get back to you.